Boy! It is so good down here
Social media plays a very important role when it comes to tourism promotion and kids are the ones in charge of it, as the content shared through social networks by the students themselves is like a letter of presentation to the American market, and in recent years has had a great push to continue positioning Los Cabos.
Spring Break attracted more than 53,000 students and $2.5 million in revenue to Los Cabos. But this is only what the travel agencies report through the bookings on their platforms.
Additionally, the Hotel Association reported that another 5,000 students were expected to arrive, traveling independently.
There was also a positive outcome in security matters, where the private hospitality sector worked jointly with authorities at all three levels of government and properly implemented public safety protocols.
On the other hand, the expectation for the upcoming Holy Week is also anticipated to be a minimum hotel occupancy of at least 80%, which translates to the same occupancy in the restaurant sector and other consumer centers. More domestic tourism is expected in the destination during this period.