To sell Tacos to Mexicans
Yes, California-based Chipotle Mexican Grill has announced the opening of its 1st branch south of the border, following its expansion to Kuwait and the United Arab Emirates.
Chipotle has partnered with Alsea in Mexico City, which operates Domino’s, Starbucks, Burger King, Chili’s and other brands in Mexico, South America and Europe. The location of Chipotle Mexico has not been revealed but for sure it will be in Mexico’s Taco Capital, Mexico City. Good luck!