BY KATHRYN REED

Don’t squeeze the Regio! The what? Regio. It’s one of several brands of Mexican toilet paper that have been showing up on the shelves at U.S. retailers. Mexican brands of toilet paper are on some stores shelves in the U.S.

When the pandemic first hit in the spring, stores in the U.S. could not keep toilet paper in stock. Sales were up more than 100 percent in March compared to 2019. While the supply has improved, manufacturers in the United States are still struggling to keep up with demand. This left retailers scrambling to satisfy customers’ basic needs—something to wipe with.

Mexico toilet paper companies have come to the rescue. Regio, Hoteles Elite, Daisy Soft, Petalo, and Vogue have been seen at stores throughout the U.S. It’s not just Mexico helping out. TP companies in Canada and Trinidad and Tobago have also sent product to the States.

According to Statista, people in the United States use the most toilet paper compared to other countries. “On average, an American can be expected to get through 141 rolls of the stuff per year, equating to roughly 12.7 kilograms.”

I went to Costco here in Cabo San Lucas on Tuesday, and was floored at the HUGE amount of Kirkland toilet paper at the end of every aisle, up on every shelf – MASSIVE amounts! (no paper towels though … ) And I thought “They are getting ready for the return of the snowbirds from the U.S.!” Haha!